roOomy partners with Havertys to create corporate interior design tools and develop its 3D modeling activity


SAN JOSE, California, November 20, 2019 / PRNewswire / – bedroom, the leading virtual staging, CGI and 3D modeling platform that transforms the visualization of properties, today announced that it has partnered with leading regional furniture retailer Havertys (NYSE: HVT and HVT. A) to launch a custom interior design tool that will enable Havertys Design Consultants to quickly and efficiently transform 2D images of their clients’ rooms to help them create photorealistic 3D renderings, thereby improving the buying and selling process with roOomy modeling and rendering expertise.

The app is powered by roOomy’s patented 2D to 3D conversion technology and will provide teams at a critical point in the buying journey the ability to show what Havertys furniture would look like in a customer’s home in one application. . The utility of the platform eliminates the need for expensive third-party services and utilizes the growing library of 3D product models that roOomy also creates as new products become available for purchase.

“The Designer application will allow Havertys to create powerful marketing and sales materials without having to engage in expensive and time-consuming rendering services,” said Pieter Aarts, CEO and co-founder of roOomy. “As visualization remains a critical challenge in the furniture space, this latest offering will lead to a better shopping experience for Havertys customers.”

According to a recent Google poll conducted by roOomy, 65.4% of respondents said the stress of buying new furniture, buying pieces to fit out their space, and looking for furniture to match their furniture. existing were the main problems, demonstrating the need for useful solutions. Agile tools like the Designer app reduce the viewing barriers associated with buying furniture and make the buying process much more consumer-friendly without having to invest in expensive rendering services.

“Havertys’ goal is to engage and connect with each customer and to personalize the shopping experience, making it more personal and less transactional. Our partnership with roOomy to launch the Designer application as a tool within our design consulting team allows us to provide a level of visualization as we help clients bring their home vision to life, ”said Steve burdette, Executive Vice President, Operations of Havertys. “RoOomy gives us the scalability we need to present the wide range of products we offer in the markets we serve. “

RoOomy’s platform was developed by a leading team of CGI and design technology experts, while also being supported by the company’s 3D modeling services who continue to be a market leader. in industry.

For more information on roOomy’s custom design application, please visit

About roOomy
roOomy is focused on solving key visualization challenges and redefining buying experiences in home furnishings retail and real estate. Rapidly becoming the market leader in 3D content creation, virtual real estate staging, visualization solutions and 3D / AR / VR / MR applications, roOomy enables furniture retailers and real estate professionals quickly and easily transform static 2D images of home interiors into ultra-realistic furnished 3D renderings and interactive shopping experiences. the biggest brands in the sector, retailers and real estate professionals are increasingly turning to roOomy to better visualize products and physical spaces through innovative immersive technological solutions. In addition to helping clients in these industries, roOomy also solves visual barriers for movers by providing nearly limitless furnishing and configuration options when searching for a home to help them make more informed buying decisions. and safer, as well as the customizable decor to better suit their tastes. More information on roOomy is available at

About Haverty
Havertys (NYSE: HVT and HVT.A), established in 1885, is a full-service home furnishings retailer with 122 showrooms in 16 states throughout the Southern and Midwestern regions offering customers a wide selection of quality goods in the middle to upper- middle price ranges. Additional information is available on the Company’s website at



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